HOW TO ANALYZE SEO?

 

How To Analyze SEO?

If you have a website or are interested in digital marketing. SEO and SEO analysis is the first thing to learn in order for the site to perform and stand out.

What is SEO first?

SEO (search engine optimization) is the name given to the work done to make the website perform better in search engines, get better rankings, and reach more visitors.

What is SEO Analysis?

If you want your website to be of high quality, suitable for the search engine and in terms of user experience, it is inevitable to do a site SEO analysis. The process of evaluating the website in light of certain criteria in order to reach better positions in these areas are called SEO analysis.

How is SEO Analysis is done? What to Consider?

Although there are certain free SEO analysis tools for SEO test analysis of your website, these tools give you early-stage information. Apart from the standard SEO analysis, every website is unique and a separate, unique Google SEO analysis report should be prepared for each site. Although the data of the detailed SEO services in Lahore analysis report and the processing of this data are different, there are important topics that need to be addressed.

If we examine the detailed SEO analysis report under 4 headings;

1. Technical SEO Analysis

The sine qua non of your site is its performance first. Nobody likes to have sites that open for a long time or to encounter blank pages. This title includes a technique, site SEO analysis process that goes down to the performance and infrastructure of your website, and even its coding.

Performance Analysis

Google SEO has recently made it clear that it attaches great importance to the performance and user experience of websites. Namely, 40% of the visitors stated that they immediately exit the websites opened in 3 seconds or more. What needs to be examined and analyzed in this process is your site speed, the status of the external files on the site, the server where your site is located, the dimensions and weights of the pictures and photos, and even the weight of the fonts used in the site, Google examines and cares about them.

Accessibility Analysis

Google and other search engines cannot be expected to access your site in all cases. To do this, you need to give it a route and route. Google bots scan and index your site according to the permissions and maps you give it. This is where your robot.txt and your XML sitemap come into play.

Compatibility Analysis

With the increase in the use of the Internet and the development of mobile phones and tablets, different lanes have been created for the access of websites. The importance of your site being mobile-friendly has also increased after this situation. A high segment of visitors, on average 70%, view Web sites on mobile. Therefore, it is important that your site be mobile compatible in order to keep the visitor access time to the information at a minimum.

2. SEO Keyword and Competition Analysis

Our indispensable keyword in search engine optimization analysis. In this case, what you want, who your target audience and your market are, must be analyzed and examined well, as it is very important. One of the important criteria is how people research and find you.

So how are keywords determined?

Keyword difficulty and keyword traffic will be the driving factors for you when choosing the best keywords for your target audience. The keyword volume shows how many times a month your keyword is searched for. Keyword difficulty is the score that shows how challenging your competitors are in that keyword, and how difficult it is for you to stand out. What is appropriate here is to play neither the lowest nor the highest. You can select keywords with an intermediate score in the beginning phase