SEO: Duplicate Content is Still a Problem!
Google is getting better and better at filtering out the things that do not benefit their search users and the quality of its index. This also applies to Duplicate Content. But does that mean you no longer have to worry about Duplicate Content? The short answer is a resounding no! In fact, Duplicate Content - precisely because of Google's more effective filtering - is an even bigger problem than ever before. In this post, we are going to take a closer look at why Duplicate Content is such a serious SEO issue, where it often occurs and what you can do about it. Why is Duplicate Content a problem? Basically, it does not make sense for Google to store the same - or virtually the same, information multiple times in their index. It's just a waste of space. And maybe even worse - it can lead to poorer search results. When you do a search, Google wants to show you a selection of different results. If e.g. a product, with the same descr...